When designing an unmoderated study, you can use image preference questions to present image files and ask participants to select the option they prefer. This format is useful when you want feedback on visual assets, compare design directions, or gather early signals on concepts.
Step 1. Click Add task in the left panel. A menu appears listing task types. Select Questions.
Step 2. Click the Answer type dropdown. From the list, select Image preference.
Step 3. An upload slot labeled Upload PNG, JPG, or GIF appears. Click it to open your file browser.
Step 4. In the file browser, select the image file you want to upload and click Open. Repeat for each image you want to add.
Step 5. Check the preview panel on the right. Uploaded images will appear as selectable options. As a general tip, consider adding a follow-up question to understand why one design is preferred over another.